A new perspective on growing older. UP! believes in personal growth, right down to the last breath. Keep moving, remain curious, and never cease to be amazed, until it stops.
By means of personal encounters (talk shows, festivals and themed group discussions in the neighbourhood), UP! brings people together in a highly personal and realistic way, sparking conversations about various themes that matter as you get older, such as exercise, mourning and intimacy.
As you get older, parting and loss are inextricably linked with life. Loss of work, of health and of your loved ones. The better you can face this, the more resilient you are in life and the more you can be there for yourself and for others.
We all grow older, every day. Yet the word ‘old’ often evokes strong reactions. For example, you often rush to name how young you feel. At UP! we think that every age is of value.
UP! offers inspiration on the theme of aging, a refreshing outlook, room for sharp edges, discussion, and lots of beautiful things.
UP! is an initiative by Alet Klarenbeek.